Product — Intelligence

Know which message made you money.

Intelligence tracks every conversation as pipeline — so you see revenue by channel, by location, by AI response, and by block. Benchmark your locations. Spot your outliers. Double down on what works.

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Every conversation, tied to actual revenue

When a customer messages, Intelligence tracks the conversation, the blocks shown, and the decision made. When that decision becomes a booking, purchase, or contract — Intelligence attributes the revenue back to the conversation that generated it.

Revenue sync works with Stripe, Shopify, HubSpot, Salesforce, and most CRMs via webhook. Set it up once, attribution runs automatically.

Six dashboards that tell the full story

Executive dashboard

Top-line view: total inbound this month, conversion rate, revenue attributed, AI resolution rate. Trend over time. One-click export for board decks.

Location benchmarking

Side-by-side comparison of every location: inbound volume, conversion rate, revenue per conversation, response time, AI resolution rate. Find your top quartile and your bottom quartile.

Channel analytics

Compare web widget vs WhatsApp vs SMS vs Instagram. See which channel drives the highest-value conversions. See cost-per-acquired-customer by channel.

Block performance

Which blocks convert best? Which get abandoned? Service Catalog at 42%, Pricing Table at 67%, Booking Flow at 89% — ship more of what converts. Swap out what doesn't.

Conversation insights

Top asked questions by week. Emerging themes. Peak hours. Drop-off points in flows. Qualitative patterns from the AI's perspective.

Pipeline dashboard

Real-time funnel: inbound → engaged → qualified → decision — by week, by location, rolled up for the whole brand. Export to your BI tool.

AI lift tracking

How much is the AI doing vs how much needs humans? Track percentage of conversations resolved entirely by AI, percentage requiring human escalation, and the conversion rate of each. This is how you quantify the AI's economic contribution.

AI resolution rate
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Human escalations
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Conversion — AI
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Conversion — Human
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Attribution integrations

Connect your revenue stack once. Intelligence attributes automatically from then on.

Stripe
Conversation → charge attribution
Shopify
Conversation → order attribution
HubSpot
Bidirectional deal sync
Salesforce
Opportunity attribution
Google Analytics
Custom events for conversations
Meta Ads Manager
Conversion signal for ad optimization

Every view exports to CSV, PDF, and via API. Scheduled reports to email or Slack. Webhook integration with Looker, Tableau, Mode.

Start seeing which messages made you money.

Intelligence is included in Growth and Scale tiers.

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